Store Concept


Strabo Store is designed to be open so that customers are driven deeper inside, instead of being bombarded with racks of clothes and fixtures which restrict their view and navigation. 

Existing columns are wrapped with metal fins which are fixed from floor level to ceiling. Curvature of the fins create a form of arch and effect of additional entries within the store. Individual accessories displays are suspended from the ceiling creating an illusion of fixture free store plan. 

All furniture elements were specifically designed for the store to support it’s distinctive appearance. 

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